- Our Story
You are shopping with Ann-Marie Rohe
We build quality, performance and our commitment to radically reducing chemicals into everything we do. And we promise with every purchase to also include peace of mind, respect for your time and a positive impact on our planet. Because at Norwex®, we not only promise to make extraordinary products—we promise to make a difference. Shop Now >
More than a quarter-century ago, a little cloth quietly started a revolution. It left every surface sparkling—and removed up to 99% of bacteria—with just plain water. Today, families around the world trust Norwex Microfiber cloths, mops and towels to clean simply, effectively and always in good conscience. Shop Now >
Select an icon to learn how our microfiber sets the standard for performance and delivers a safer, healthier clean you can trust.
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Removes up to 99%
Norwex® Microfiber removes up to 99% of bacteria from a surface using only water, when following proper care and use instructions.
Our BacLock®* micro silver antibacterial agent embedded in the cloth self-cleanses it within 24 hours—drastically reducing mold, fungi and bacterial odor so the cloth stays fresher longer.
*BacLock is our exclusive antibacterial agent for self-cleansing purposes only. The agent is solely designed to inhibit bacterial odor, mold and mildew growth within the product.
thickness of a
Common microfiber is often made from fibers up to 1/6th the thickness of a human hair. But Norwex® Microfiber is split to 1/200th the thickness. Our super-fine, extra-dense fibers are much more absorbent and far superior at picking up bacteria, dust, dirt and grime.
Instead of relying on harmful chemicals that can affect your family’s health, Norwex® harnesses the physical power of our microfiber and water alone to easily and thoroughly clean any surface.
The prestigious, independent third-party OEKO-TEX® certification on many of our microfiber products means every part of the product—from yarn and dyes to trim and label—is certified free from harmful substances.
Helps the Earth
and your budget
Norwex® Microfiber enables you to eliminate not only harmful, chemical-laden cleaners, but all those expensive, single-use disposables like paper towels, floor pads and wipes. That’s great for the Earth and can save you about $600 a year.
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Growing up, many of us associated “clean” with strong household cleaners and fresh fragrances. What we didn’t know was this clean came with a cost: exposure to harmful chemicals that could affect our health and the health of our children, pets and the planet. Norwex has reinvented clean—with the power of plants and natural enzymes that are toxin- and worry-free. Shop Now >
FACE AND BODY
Of the world’s more than 85,000 chemicals, most have never been tested for their impact on human health. From hands to hair, shower to sunscreen, our clean, natural approach to personal care means you’ll never trade safety for the performance and pampering you deserve. Shop Now >
“The Norwex EnviroCloth is a game-changer. It’s a microfiber cloth that cleans a multitude of surfaces, and all you have to do is wet the cloth with water. So much better than using tons of paper towels!”
“The Safe Haven 5 products will change your home. I’m cleaning up after a family of six and a 100-lb. Saint Berdoodle puppy. That’s a lot of mess! I appreciate how fast I can clean and have complete peace of mind that I’m not leaving behind toxic residue to harm the ones I care about most.”
– Heather B., Indiana
“Norwex has my trust. I know that the products I put on my skin are going to be safe and effective. With a family of seven, it is great to have personal and body care products that fit our lives!”
– Jamie W., Manitoba